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ISSN: 1541-4914
Transitioning to Online Course Offerings: Tactical and Strategic Considerations
Lisa A. Burke Louisiana asseverate University in Shreveport
Abstract
Much has been written about the effectiveness of face-to-face (F2F) versus online (OL) courses, and comparisons of learning and retention across both media, but little has been targeted toward important tactical and strategic considerations. Having little formal counseling to recognize the transition to offering a portion of their university courses and programs online, administrators and universities get along inadequately positioned to execute their OL foray effectively. This paper outlines strategic and tactical points to help administrators better manage the transition to offering university courses online.
In todays increasingly competitive educational market, the greet of online (OL) university course offerings is understandable. Colleges and universities began their entry into online education with the intention of serving students who other than would be unable physically to attend classes in conventional classrooms (Bonk, 2002; Owston, 1997).
Specific target markets of OL university initiatives have included those living in remote areas whose situational circumstances prevent them from relocating to education-rich locales, those who find it difficult to manage jobs/family along with conventional classes, and those whose jobs impose frequent travel requirements or extensive hours (Symonds, 2001). Increasingly, universities are looking to online education to meet students need for enhanced flexibility, such as eArmyU (Conhaim, 2003; Gardner, Sheridan, & White, 2002; Medford, 2004). The recent coerce of online university education is primarily due to a renewed tension on the search for new funding sources and pressure to...If you fate to get a full essay, order it on our website: Ordercustompaper.com
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